|Running across one of these was|
always a treat. It meant you could
get a DP in a cold bottle. You
put your money in, then opened
the glass door and yanked out
I have to confess I don't drink this stuff anymore, mainly because it has become too sweet for my taste buds. But for many years as a kid and younger adult, Dr Pepper was my Go-To soft drink. Or, as Southerners would say, my favorite coke is Dr Pepper. (Because Coca Cola is based in Atlanta, and is such a giant of the industry, Southerners use the brand name instead of the generic word "soda." Nobody I grew up with ever wanted a "soda," or God forbid, "pop." They wanted a coke. Though sometimes it was a Pepsi. But we always went out for "a coke," not a "soda." Got it?)
|Dr Pepper and its most famous spokesman.|
|A more recent shot of our hero and the actor|
he made famous, for a time.
|This star of Dark Shadows was not responsible for my sleep|
problems, though my parents thought so. Maybe it was the
daily caffeine-filled Dr Pepper I drank while WATCHING
this guy which was the problem.
|See? He's drinking it out of a bottle. The can's|
flavor was slightly rank. There was even a rumor
that DP's recipe included prune juice. The rumor
harmed sales so badly that the company had to
publicly deny it.
While watching this forbidden show, I was also drinking forbidden contraband. My parents always felt that soft drinks (or "cokes" of all types) were bad for kids, so for many, many years, I was allowed only one soft drink per week. Can you imagine such a thing today, when sodas are sold in vending machines in high schools? But back then, even though I doubt there was actual evidence to support my parents' beliefs (as there is now: the stuff is poison), they did not believe their kids should drink cokes. (They gave us Kool Aid instead...I wonder how healthy THAT turned out to be...).
|OK, I had no idea THIS existed: DP bubble gum. yuck.|
|My Friday night TV drink of choice.|
While everybody else watched the
ABC lineup of Brady Bunch &
Partridge Family, I chose adult fare:
High Chaparral & Bracken's World
on NBC. There's a reason those
shows are not remembered today.
Anyway, my buddy Robert's parents did not ration soft drinks, so I had an illegal Dr Pepper almost every week day while watching the adventures of Barnabas Collins. Sorry, Mom...
I have surely wandered off into Me-Land here...
|Conventional Wisdom claims men won't drink "diet" soda, so DP has come up with this purposefully sexist version. It's not calorie free, so men can still maintain their masculinity while drinking it. Who dreams up this stuff?|
|Justin Guarini, then and now.|
Playing an elfin cross between Little Richard and Michael Jackson, "Lil Sweet" pops up various places to convince people (usually men) that they deserve the "sweet, sweet" taste of Diet Dr Pepper. Take a look:
This campaign, though enjoyable, will never top the most famous Dr Pepper ad campaign ever.
|This old gal is 104. Somebody asked her this week to |
explain the secret of her longevity. She answered that she
drinks 3 Dr Peppers every day.
|David had good looks and a non-|
threatening sexuality which appealed
|These days you can buy a Coke with your name on it, or a|
Dr Pepper with an Avenger. Give me back the bottle.
|I remember this disco hit but never made the connection that|
it was the DP dude who was singing it.
David Naughton's career was on the rise. In addition to starring in a string of snappy Dr Pepper commercials, he snagged the leading role in a motion picture. He will be remembered fondly for this film, which was an unexpected smash but which caused his career to stumble.
The fact that their spokesman was now a movie star should have been good news for the Dr Pepper folks. But it wasn't, because of this:
|An American Werewolf in London actually won an Oscar:|
the first ever award given for make-up and hairstyling.
Time to take a quick look at one of these commercial spots. Forgive the grainy quality and enjoy instead the wholesome, fun energy which Naughton projects. And be thankful, as I am, that the rumors are false: Dr Pepper is here to stay.